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Practical guides to AI visibility for B2B brands: what to measure, what to fix, and how to prove it moved.

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A grid of dots representing brands in AI answers, with one empty gap where a brand is missing
Guides6 min read

What is AI visibility? A plain-English guide for B2B brands

AI visibility is how often, and how favorably, AI assistants like ChatGPT and Perplexity mention your brand. Here is what it means and how to measure it.